Lizeo

Understand the online consumer journey

Gain a comprehensive, multi-axis view of your brand's global performance with Lizeo® Insights. Uncover actionable insights to refine and optimize your marketing strategies. Ground your marketing decisions in data-driven precision, leveraging a statistically significant volume of data.

  • 360° Consumer Intelligence
  • Competitive & Digital Benchmarking
  • Data-Driven Decisions
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Lizeo Insights solution
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Spoturno Paris

Lizeo® Insights: The 360° Consumer & Digital Intelligence Solution

Lizeo Insights offers a global and objective approach that provides a complete understanding of the online consumer / customer journey, from the moment the consumer / customer has an idea in mind (looking for a product, a brand, a service or information) through to the purchase. Lizeo has developed a methodology based on the analysis of internet searches and the x-ray of online offerings (vision of offers, prices, etc.).

  • Consumer Intelligence : Extract insights from consumer feedback related to your brand and product and those of your competitors.
  • Online Consumer Journey - Search​ : Understanding and analysing the online consumer journey during the search phase.
  • Web Assessment​ : 360° audit of the main digital touchpoints that web users are regularly exposed to during their online buying journey.
  • Digital Ecosystem Analysis​ : Understanding the digital footprint of the main players in your industry to estimate the digital maturity of your brand through in-depth monitoring of your digital ecosystem.
  • Surveys​ : In-depth knowledge of your consumers or customers to guide your marketing strategy (consumer satisfaction, consumer reviews analysis).
Lizeo® Insights Solution

Global Performance

Get a multi-axis, multi-country overview of your brand's performance.

Lizeo® Insights Solution

Targeted Impact

Identify key action levers to refocus your marketing activities effectively.

Lizeo® Insights Solution

Factual Decisions

Understand the digital strategies (advertising) of competing brands in a specific universe and their digital presence.

Who is it for?

Lizeo® Price Intelligence Solution
Lizeo® Insights Solution

Communication

Master your brand image by analyzing consumer sentiment and influential digital touchpoints in real-time to protect your reputation.

Lizeo® Insights Solution

Retail

Optimize conversion by understanding the drivers (reviews, price, availability) that trigger the purchase from search to cart.

Marketing & Product

Innovate with certainty by replacing intuition with statistical data to align product launches with real consumer needs.

Top Management

Drive global performance with a 360° multi-country vision to secure strategic investments based on objective market evidence.

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Let’s work together to find the best approach to meet your company’s needs.

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